Artificial Intelligence (AI) has revolutionised various industries, and marketing is no exception. AI marketing, also known as AI-powered marketing, utilises advanced algorithms and machine learning techniques to analyse data, automate tasks, and optimise marketing campaigns. In today's digital era, where customers are inundated with information,...
The emergence of Web3 has brought about a new era of innovation and disruption in the digital world. As a result, companies are now looking to leverage this technology to gain a competitive advantage in the marketplace. One such way is through Web3 marketing. In...
Web3 marketing is an exciting new development in the world of digital marketing, made possible by the growth of the metaverse and the emergence of decentralized, blockchain-based networks. In this guide, we will explore the key concepts and trends in web3 marketing, as well as...
As the world becomes increasingly digitised, the idea of a metaverse, a virtual world that exists entirely in cyberspace, has captured the imagination of many. The concept of a metaverse has been around for decades, but the recent advancements in technology, particularly in web3 and...
The exponential increase in the global metaverse market says it is no more a fancy term. There are a lot of metaverse projects that everyone would be keen to understand. In this article, we will look at the top 10 Metaverse blockchain projects in 2022...
How to optimise your website for Google's new update' Core Web Vitals' in 2022? Google has considered Page Experience as a critical ranking factor since June 2021. Page Experience consists of different factors that are considered important by Google when determining the overall positive customer experience,...
As a general rule, search engines do not interpret the content of image files. The text provided in the <img alt> attribute enables the site owner to provide relevant information to the search engine and to the end user. Alt text is helpful to end...
TikTok is predicted to the most popular social network for marketing Instagram has been the number 1 among social media marketing industry for the past few years. It has been growing fast and it had the highest returns on investment. This is going to change TikTok is...
First of all, you should prepare a Voice Search Keyword list for a proper voice search SEO strategy. While preparing keywords for voice searches please make sure to follow the below points: Question kind of keywords should be targeted. As explained before, voice search questions...
As businesses still focus on content marketing, many are tasked with proving content’s impact on their business’s bottom line. These businesses are left asking themselves one question: how do I develop a content marketing strategy and measure the effectiveness of content marketing initiatives? While some believe vanity metrics like page views...